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Max Armstrong shares a look at a new consumer survey conducted by the American Lamb Board
Max Armstrong looks at a recent survey from the American Lamb Board that investigates consumer preference for lamb. Max offers a look at key factors consumers offered up including the fact that 50% of consumers have never tried lamb.
Farm Progress America is a daily look at key issues in agriculture. It is produced and presented by Max Armstrong, veteran farm broadcaster and host of This Week in Agribusiness.
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